'The Long Walk' Turns Screening Into Endurance Test With 3 MPH Treadmill Rule

With "The Long Walk" about to hit theaters on Sept. 12, Lionsgate is amping fans up by introducing a walking challenge for audiences. The film studio is holding a special screening where moviegoers will have to keep walking on a treadmill if they want to see the entire movie. That's right, if you don't keep up a pace that's faster than 3 mph, then you'll have to leave the theater - even if the movie isn't over. "If they stop, they will be pulled from the screening and escorted out of the theater," a press release for the activation reportedly reads. The screening will take . . .