Sports Rights Untangled: Here's What Every Media and Tech Giant Owns

This is the second story of Game On, a series from TheWrap exploring how sports is transforming the entertainment business. Read our first story here. The sound you just heard isn't the crowd going wild after a Patrick Mahomes touchdown pass, a Luka Dončić buzzer-beater or even a Shohei Ohtani home run. It's the mountains of cash flying from a media/tech company into the pockets of the latest sports league commanding top dollar for TV rights. The power in entertainment is shifting, with sports rights deals coming with increasing frequency. Between legacy players trying to keep their . . .